When you work with VantagePoint, you are bringing in a team that wants to understand your world.
Learn how you talk about your work, and help move the right pieces forward. We are based in Morton, Minnesota, and our team has grown from a small idea around strategy and storytelling into a group of women helping businesses, nonprofits, and organizations carry both the big-picture and day-to-day parts of marketing.
The work looks different for every client. Some need strategy. Some need content, social media, website updates, campaign support, design, photography, or help figuring out what should happen next. At the center of it all, our job is to help your marketing better reflect the organization behind it.
VantagePoint Marking Team
Heather Koffler
Marketer and Co-Owner
Heather started VantagePoint Marketing in the early 2010s with a passion for helping rural communities, businesses, and organizations communicate more clearly. She cares deeply about helping clients create marketing that is relevant to their goals and true to the work they are doing.
Heather loves getting to know new organizations, understanding what makes them good at what they do, and helping build a strategy that makes their outsides match their insides.
Katie Goodthunder
Marketer and Co-Owner
Katie is a storyteller at heart. Her background started in agriculture and communication, and that has carried into the way she helps clients share the story behind their work.
She loves the variety that comes with VantagePoint clients because every organization brings forward a different story, a different why, and a different opportunity to help people understand what makes the work matter.
Jessica Schwinghammer
Digital and Social Media Marketing Manager
Jessica brings creativity, humor, and a strong eye for digital and social media content to the VantagePoint team. She loves coming up with ideas that feel engaging, useful, and true to the client.
Whether she is helping with social media, digital materials, or creative planning, Jessica brings energy and thoughtfulness to the work.
Karlie Wellnitz
Marketing Assistant
Karlie brings a grounded, hands-on perspective shaped by business ownership, family farming, early childhood education, and community involvement.
She specializes in the details and loves bringing visual order, problem-solving, and purpose to a client’s marketing. Karlie cares about making sure each piece has a rhyme and reason behind it.
Morgan Hoffmann
Marketing Assistant
Morgan brings a strong eye for design, visual storytelling, and purposeful content. Her interest in design and social media led her to study marketing and design, and now she uses those skills to help organizations share their story.
She supports client work through content gathering, design, scheduling, and the details that help projects keep moving.
Shannon Guetter
Client Marketing Strategist
Shannon Guetter is a Client Marketing Strategist at VantagePoint Marketing, where she combines organization, communication, creativity, and problem-solving to help clients turn their marketing needs into a clear path forward.
Freelance Creative Team
We also work with trusted creative partners who help us bring the right skills to the right project. Depending on the client and the work, that may include website design, photography, graphic design, promotional products, or other creative support.
Jenna Nelson
Graphic Designer
Freelancer
Helping Your Marketing Move Forward
Whether you need a full marketing strategy or help keeping up with social media, website content, design, photography, campaigns, or ongoing communication, our team helps bring the pieces together. We are based in Morton, Minnesota, and work with businesses, nonprofits, and organizations across rural Minnesota and beyond.
